Hello and welcome to Disambiguation, a podcast that aims to remove some of the confusion and build understanding about Artificial Intelligence and business automation. I’m your host, Michael Fauscette, founder and CEO of Arion Research. Once a week we’ll bring you interesting guests to talk about a range of topics around AI, what solutions companies and providers are building and using, and some of the most effective applications of AI in business. New episodes are posted every Tuesday on all the major podcast platforms including Apple Podcasts, Google Podcast, Spotify, Stitcher, Pandora. The show is also available on YouTube as a video podcast.

Over the last couple of years there’s been a great deal of interest in AI for business, particularly generative and agentic AI, and of course anytime you see that much activity and that much excitement, there’s also a certain amount of dark side or downside, or even just noise that can be confusing and difficult to work through. The purpose of the Disambiguation podcast is to try to filter some of that noise and help you lay out a successful strategy. We’ll spend time each episode sharing knowledge to help you figure out how you’re going to use these technologies in your business to generate real value. Look for us every Friday wherever you get your podcasts, and don’t forget to hit that subscribe button!
— Michael Fauscette - October 2025

Show Host Michael Fauscette:

High tech leader, board chairman and software industry analyst. Michael is a published author and thought leader on emerging trends in business software, artificial intelligence (agentic and generative AI), digital transformation, digital experiences, and customer experience strategies and technology. In addition to Arion Research he currently is an advisor to G2. SpotLogic, 180Ops and Chairman at LocatorX. Formerly he was the chief research officer at technology unicorn startup G2, where he was responsible for helping software and services buyers use the crowdsourced insights, data and community in the G2 marketplace. Prior to joining G2, Mr. Fauscette led IDC’s worldwide enterprise software application research group for almost ten years. He also held executive roles with seven software vendors including Autodesk, Inc. and PeopleSoft, Inc. and four VC-backed technology startups.

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